Professionally selected, seasonal assortments
For those running a shop, supply is not an event. It is a daily routine.
It means having products available every day, managing seasonality, maintaining consistent quality, and working with increasingly tight margins.
As suppliers of flowers and plants for florists and shops, we support retail businesses with a practical approach: continuous assortment, clear availability, and a purchasing system that simplifies the work, rather than complicating it.
An assortment of flowers and plants for everyday sales
In-store, selection needs to be functional. It is not just about variety, but about products that turn over, sell, and maintain quality over time.
We offer cut flowers, potted plants, and ornamental foliage selected to ensure continuity and to adapt to the needs of the shop, from the most in-demand lines to seasonal and complementary options.
The goal is not to fill space, but to help build a balanced offer, capable of supporting sales day after day.
Continuity, availability, and simplicity
In day-to-day work, organisation makes the difference.
For this reason, we focus on three key elements: consistent availability, fast updates, and ease of sourcing. This allows florists and shops to plan purchases more effectively, reduce waste, and maintain an offering that is always up to date. When the flow is clear, shop management becomes more streamlined. We offer:
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Selected fresh flowers -
Seasonal plants
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Products always available
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Assortments designed for everyday work
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Competitive prices, regularly updated
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Professional accessories and materials
Cash & Carry: direct access to supply
For those who need speed and independence, our Cash & Carry, at our locations in Florence and Viareggio, is a practical operational tool.
Here, it is possible to view and select products directly, build an assortment based on immediate needs, and manage purchases quickly.
It is not just a point of sale, but an extension of the shop’s day-to-day operations.
This supply line is designed for those working in retail:
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Florists
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Shops
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Resellers
Businesses that need continuity, reliability, and simplicity in managing their supplies.
