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Wholesale potted plants for professionals and retailers

Potted plants combine decorative value, practicality and strong commercial potential. At Flora Toscana, we select and distribute wholesale potted plants for professionals and retailers, ensuring variety, quality and year-round continuity.

Our assortment comes from the over 100 hectares cultivated by our members and includes a wide range of indoor and outdoor varieties, alongside dedicated collections featuring selected varieties and some European exclusives by Flora Toscana.

Wide range of indoor plants

Our production also includes a wide range of indoor plants, both green and flowering, grown using geothermal energy.

Over time, our production of Australian potted plants has become increasingly important and includes several varieties for which Flora Toscana holds exclusive rights in Europe.

Main indoor plant productions

Spatiphyllum

Bromeliaceae

Main Australian plant productions

Wide selection of outdoor plants

Outdoor plants require careful selection, suited to different climates, seasons and formats.

For this reason, we offer seasonal ranges and assortments available all year round, with varieties that respond to market trends and the real needs of retailers.

Main outdoor plant productions

Hydrangeas

Citrus plants

Varieties and formats for the professional market

Our potted plants are available in a wide range of formats, designed to meet the needs of different sales channels:

  • Small pots for high turnover and promotions
  • Medium-sized pots for ongoing assortments and themed corners
  • Large pots and structured plants for garden centres and premium areas
  • Coordinated mini collections, ready for display
  • Complete seasonal proposals with coherent palettes and styles

Each proposal is designed to be easy to manage, easy to display and quick to sell.

Exclusive collections

Proteaceae

Together with our members, we have been growing potted Proteaceae since 2000 and hold exclusive rights for the European market on several varieties.

Today, the collection includes over 150 types, including Protea, Leucospermum, Leucadendron, Telopea, Banksia, Grevillea, Serruria, Brunia and Berzelia.

information request

19th-century camellias

The Tuscan 19th-century camellias originated between Lucca and Florence and represent a precious heritage for us. Propagating and cultivating these ancient varieties is not only a commercial opportunity, but also a concrete way to protect them from genetic erosion and keep their history alive. We guarantee high quality standards and compliance with good environmental practices: all our potted plant production is GlobalG.A.P. certified.

information request

Cacti and succulents

Our potted plant assortment also includes a wide selection of cacti and succulents grown in Tuscany.

We offer a broad range of varieties, including rare species developed through our ongoing research.

information request

Barroch®

The Cymbidium collection that we offer exclusively for Europe also comes from Australia.

These are robust plants with very large flowers, suitable for outdoor cultivation as well.

information request

Citrus plants

We also offer a wide range of citrus varieties, some of which are rarely found.

To name just a few: Citrus sinensis, Citrus bergamia, Citrus medica, Citrus myrtifolia, Citrus mitis.

information request

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Per informazioni, ordini o collaborazioni puoi contattarci direttamente: il nostro team ti risponderà al più presto.

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    Design & Concept

    Design & Concept by Woola