FROM 1971 TO TODAY
Flora Toscana is one of the most important cooperatives in the Italian horticultural sector. We are based in Pescia (Tuscany) and we come from the merge between Geo-Flor Toscana and Toscoflora, two large grower cooperatives, both with over 30 years of experience in the cut flower and foliage market.
TOSCOFLORA, based in Pescia, started it’s activity in 1971 when a group of flower growers joined together in a cooperative so they could buy all the products needed for the cultivation of flowers (plastic, seedlings, fertilizers, etc.) obtaining better prices.
GEO-FLOR TOSCANA, based in Marlia near Lucca, started it’s activity in 1977 when again a group of growers joined in a cooperative to purchase bulk quantities of Gladiolus bulbs and compost.
In 2008 we have the merging into Flora Toscana, cooperative with over 250 growers based mainly in Tuscany but also in other regions of Italy including Spain and Kenya.