{"id":8879,"date":"2025-12-10T16:22:36","date_gmt":"2025-12-10T16:22:36","guid":{"rendered":"https:\/\/www.floratoscana.it\/?page_id=8879"},"modified":"2026-04-16T11:02:51","modified_gmt":"2026-04-16T11:02:51","slug":"cash-and-carry-flowers-and-cut-foliage-in-florence-viareggio-and-tuscan","status":"publish","type":"page","link":"https:\/\/www.floratoscana.it\/en\/cash-and-carry-flowers-and-cut-foliage-in-florence-viareggio-and-tuscan\/","title":{"rendered":"Cash and carry flowers and cut foliage in Florence, Viareggio and Tuscan"},"content":{"rendered":"<h1>Cash&amp;Carry Firenze, Viareggio and Tuscany<\/h1>\n<h2>Wholesale flowers, foliage and plants for florists, floral designers, event planners and retailers<\/h2>\n<div>\n<p>The <strong>Cash &amp; Carry<\/strong> is designed for those who work with flowers every day. Here, florists, floral designers and event professionals find a wide, up-to-date and carefully selected assortment: cut flowers, foliage, potted plants and professional accessories, all in a single, climate-controlled space that is easy to reach.<\/p>\n<p>Our products come from local production, our cooperative members and highly selected international suppliers. Thanks to direct imports and online purchasing from the main Northern European flower auctions, we are able to guarantee an assortment that meets the needs of professionals and reflects the leading international trends.<\/p>\n<\/div>\n<ul>\n<li>\n<p>\n        <a href=\"#florence\">Florence<\/a>\n    <\/p>\n<\/li>\n<li>\n<p>\n        <a href=\"#viareggio\">Viareggio<\/a>\n    <\/p>\n<\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/limonium.png\" alt=\"Cash&#038;Carry Firenze, Viareggio and Tuscany\"><\/p>\n<h2>Cash&amp;Carry Firenze<\/h2>\n<h2>A buying experience designed for flower professionals<\/h2>\n<div>\n<p>The <strong>Florence<\/strong> location offers:<\/p>\n<\/div>\n<ul>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div><strong>Climate-controlled environment<\/strong> for optimal product storage and selection<\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div><strong>Support<\/strong> from specialised staff<\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div>Wide<strong> selection of cut flowers and foliage<\/strong><\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div><strong>Potted plants<\/strong> indoor and outdoor<\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div>Direct imports of<strong> roses from Ecuador<\/strong><\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div>Accessory <strong> area <\/strong>entirely dedicated to professionals<\/div>\n<\/li>\n<\/ul>\n<div>\n<p>Inside, you will also find a fully equipped working laboratory,<strong> with professional workbenches<\/strong>, cold storage and dedicated areas for preparing arrangements, bouquets and installations directly on site.<\/p>\n<\/div>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/01\/2021-01-11.webp\" alt=\"Cash&#038;Carry Firenze, Viareggio and Tuscany\"><\/p>\n<h2>Cash&amp;Carry Viareggio<\/h2>\n<h2>In collaboration with BStore<\/h2>\n<div>\n<p data-start=\"85\" data-end=\"326\">Flora Toscana\u2019s quality also reaches the coast.<br data-start=\"136\" data-end=\"139\" \/>Thanks to the collaboration with BStore, the <strong>new Cash &amp; Carry in Viareggio<\/strong> has been launched, becoming a point of reference for professionals working across Versilia, Lucca and Liguria.<\/p>\n<p data-start=\"331\" data-end=\"398\">At the Viareggio location (Via Aurelia Sud 415), you will find:<\/p>\n<\/div>\n<ul>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div><strong>Cut flowers and foliage<\/strong> by Flora Toscana displayed in a temperature-controlled environment<\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div>A wide selection of <strong>ornamental plants<\/strong> for indoor and outdoor use<\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div>A wide range of <strong>professional accessories<\/strong><\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div><strong>New proposals<\/strong> always aligned with trends and seasonality<\/div>\n<\/li>\n<\/ul>\n<div>\n<p>An ideal solution for those working with private events, hotels, wedding planners and coastal venues, offering constant availability and dedicated support.<\/p>\n<\/div>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/12\/FT_BStore_17.11.24-14-2.jpg\" alt=\"Cash&#038;Carry Firenze, Viareggio and Tuscany\"><\/p>\n<h2>Flower Lab<\/h2>\n<h2>Your workspace<\/h2>\n<div>\n<p>The <strong>Flower Lab<\/strong> is <strong>one of the most appreciated spaces at the Florence Cash &amp; Carry<\/strong>: a large, well-equipped workshop entirely dedicated to professionals who need a comfortable and functional place to work on their installations.<\/p>\n<p>It is a space available for hire by reservation, where floral designers, wedding planners and florists can prepare arrangements, bouquets, installations and complex set-ups using the materials purchased on site.<\/p>\n<\/div>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/limonium.png\" alt=\"Flower Lab\"><\/p>\n<h2>The perfect space to prepare your events!<\/h2>\n<div>\n<p><span>You will find:<\/span><\/p>\n<\/div>\n<ul>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div><span>Large, comfortable workbenches<\/span><\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div><span>Cold storage to keep materials fresh during preparation<\/span><\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div>Tools and equipment to work in an organised manner<\/div>\n<\/li>\n<li>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<div><span>Ample space for teams and large-scale productions<\/span><\/div>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<p>\n        <a href=\"https:\/\/www.floratoscana.it\/en\/production-and-wholesale-of-cut-flowers\/\">Explore flowers production<\/a>\n    <\/p>\n<\/li>\n<li>\n<p>\n        <a href=\"https:\/\/www.floratoscana.it\/en\/wholesale-potted-plants\/\">Explore plants production<\/a>\n    <\/p>\n<\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/01\/flower-lab.jpg\" alt=\"Flower Lab\"><\/p>\n<h2>Flower and plant suppliers for floral designers and events<\/h2>\n<div>\n<p>Florists and floral designers work with tight deadlines, customised requests and materials that must always be perfect.<br \/>The <strong>Cash &amp; Carry was created<\/strong> precisely <strong>for this purpose<\/strong>: to <strong>offer flexibility, immediate availability and true freshness<\/strong>.<\/p>\n<p>The <strong>location of our stores<\/strong> (Florence and Viareggio) is strategic: close to the main Tuscan venues, from the Chianti hills to Versilia, as well as historic villas and private residences.<\/p>\n<\/div>\n<div>\n<p>    <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_color-1.svg\" alt=\"Flora Toscana\"><\/p>\n<h3>Why choose Flora Toscana <br \/><span class=\"espandi\">Expand<\/span> <span class=\"chiudi\">Close<\/span> <\/p>\n<div class=\"piu\"><span><\/span><span><\/span><\/div>\n<\/h3>\n<div>\n<p>Complete assortments updated daily<\/p>\n<p>Direct access to products with no minimum order requirement<\/p>\n<p>The ability to check flower quality, colour and stage of opening<\/p>\n<p>Varieties aligned with Instagram and Pinterest trends<\/p>\n<p>Availability of distinctive products and seasonal flowers<\/p>\n<p>Experienced staff with a deep understanding of the event industry\u2019s needs<\/p>\n<\/div>\n<\/div>\n<h2>Flower and plant suppliers for shops and independent retailers<\/h2>\n<div>\n<p>The Cash &amp; Carry is also a point of reference for flower shops and small businesses that require frequent supplies, with no volume constraints or rigid scheduling.<\/p>\n<p>The combination of free selection, consistent quality and the support of knowledgeable staff makes the experience simple and efficient.<\/p>\n<\/div>\n<div>\n<p>    <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/floralocation.svg\" alt=\"Flora Toscana\"><\/p>\n<h3>What retailers will find<br \/><span class=\"espandi\">Expand<\/span> <span class=\"chiudi\">Close<\/span> <\/p>\n<div class=\"piu\"><span><\/span><span><\/span><\/div>\n<\/h3>\n<div>\n<p>Selected fresh flowers<\/p>\n<p>Seasonal plants<\/p>\n<p>Products always available<\/p>\n<p>Assortments designed for everyday work<\/p>\n<p>Competitive and up-to-date pricing<\/p>\n<p>Professional accessories and materials<\/p>\n<\/div>\n<\/div>\n<h2>Come and visit us!<\/h2>\n<div>\n<p class=\"p1\">Whether you are a florist, a floral designer, an event professional or a retailer, our Cash &amp; Carry locations are designed to simplify your work and offer you what you need, when you need it.<\/p>\n<\/div>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/01\/map_cc_flora.svg\" alt=\"Tuscany\"><\/p>\n<div>\n<h3>Cash and Carry Firenze<\/h3>\n<div>\n<p class=\"p1\">Ampio assortimento di fiori e fronde recisi per professionisti.<\/p>\n<\/div>\n<p><a href=\"https:\/\/maps.app.goo.gl\/9GMxSxrqtScPJSwv7\" target=\"_blank\" rel=\"noopener\">Indicazioni<\/a><\/p>\n<\/div>\n<div>\n<h3>Cash and Carry Viareggio<\/h3>\n<div>\n<p class=\"p1\">Dalla collaborazione tra <strong>Flora Toscana<\/strong> e <strong>BStore<\/strong>, un nuovo Cash &#038; Carry dedicato alla vendita di fiori e fronde recise.<\/p>\n<\/div>\n<p><a href=\"https:\/\/maps.app.goo.gl\/6FAqp7WnZLHsEyKs8\" target=\"_blank\" rel=\"noopener\">Indicazioni<\/a><\/p>\n<\/div>\n<p><!--more--><br \/>\n<!-- {\"type\":\"layout\",\"children\":[{\"type\":\"section\",\"props\":{\"animation\":\"fade\",\"animation_delay\":\"100\",\"class\":\"borbov\",\"css\":\".el-section {position:relative;}\\n\\n@media (max-width:768px) {\\n    .el-section {\\n\\tpadding-bottom:0;\\n  \\n    }\\n}\",\"height\":\"viewport\",\"height_offset_top\":true,\"image_position\":\"center-center\",\"media_overlay\":\"hsla(165, 100%, 10%, 0.9)\",\"padding\":\"large\",\"padding_remove_top\":false,\"preserve_color\":false,\"style\":\"muted\",\"text_color\":\"light\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"large\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"vertical_align\":\"middle\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"headline\",\"props\":{\"block_align_breakpoint\":\"m\",\"block_align_fallback\":\"center\",\"content\":\"Cash&amp;Carry Firenze, Viareggio and Tuscany\",\"css\":\".el-element {font-weight:bold;letter-spacing:-2px;}\\n\\n.el-element * {color:var(--verdino)!important;}\",\"margin_remove_bottom\":false,\"title_element\":\"h1\",\"title_style\":\"heading-medium\"}},{\"type\":\"headline\",\"props\":{\"block_align_breakpoint\":\"m\",\"block_align_fallback\":\"center\",\"content\":\"Wholesale flowers, foliage and plants for florists, floral designers, event planners and retailers\",\"css\":\".el-element {font-weight:bold;letter-spacing:-1px;text-transform:unset;}\\n\\n.el-element * {color:var(--verdino)!important;}\",\"margin_remove_bottom\":false,\"title_element\":\"h2\",\"title_style\":\"h5\"}},{\"type\":\"text\",\"props\":{\"block_align_breakpoint\":\"m\",\"block_align_fallback\":\"center\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>The <strong>Cash &amp; Carry<\\\/strong> is designed for those who work with flowers every day. Here, florists, floral designers and event professionals find a wide, up-to-date and carefully selected assortment: cut flowers, foliage, potted plants and professional accessories, all in a single, climate-controlled space that is easy to reach.<\\\/p>\\n\n\n<p>Our products come from local production, our cooperative members and highly selected international suppliers. Thanks to direct imports and online purchasing from the main Northern European flower auctions, we are able to guarantee an assortment that meets the needs of professionals and reflects the leading international trends.<\\\/p>\",\"margin\":\"medium\",\"margin_remove_top\":true}},{\"type\":\"button\",\"props\":{\"block_align_breakpoint\":\"m\",\"block_align_fallback\":\"center\",\"grid_column_gap\":\"small\",\"grid_row_gap\":\"small\",\"margin\":\"default\",\"maxwidth\":\"xlarge\"},\"children\":[{\"type\":\"button_item\",\"props\":{\"button_style\":\"default\",\"content\":\"Florence\",\"dialog_layout\":\"modal\",\"dialog_offcanvas_flip\":true,\"icon_align\":\"left\",\"link\":\"#florence\"}},{\"type\":\"button_item\",\"props\":{\"button_style\":\"default\",\"content\":\"Viareggio\",\"dialog_layout\":\"modal\",\"dialog_offcanvas_flip\":true,\"icon_align\":\"left\",\"link\":\"#viareggio\"}}]}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"image\",\"props\":{\"css\":\"@media (min-width:768px) { \\n\\n.el-image {\\n    position:absolute;\\n    height:auto;\\n    width: auto;\\n    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flower professionals\",\"css\":\".el-element {\\n    font-weight:bolder;\\n    color:var(--verdescuro)!important;\\n}\",\"margin\":\"default\",\"margin_remove_bottom\":false,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_color\":\"success\",\"title_element\":\"h2\",\"title_style\":\"h6\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>The <strong>Florence<\\\/strong> location offers:<\\\/p>\",\"margin\":\"default\",\"text_style\":\"large\"}},{\"type\":\"list\",\"props\":{\"class\":\"elenchi-pers\",\"column_breakpoint\":\"m\",\"image_align\":\"left\",\"image_svg_color\":\"emphasis\",\"image_vertical_align\":true,\"image_width\":20,\"list_element\":\"ul\",\"list_horizontal_separator\":\", \",\"list_type\":\"vertical\",\"show_image\":true,\"show_link\":true},\"children\":[{\"type\":\"list_item\",\"props\":{\"content\":\"<strong>Climate-controlled environment<\\\/strong> for optimal product storage and selection\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"<strong>Support<\\\/strong> from specialised staff\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"Wide<strong> selection of cut flowers and foliage<\\\/strong>\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"<strong>Potted plants<\\\/strong> indoor and outdoor\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"Direct imports of<strong> roses from Ecuador<\\\/strong>\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"Accessory <strong> area <\\\/strong>entirely dedicated to professionals\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}}],\"name\":\"template lista\"},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Inside, you will also find a fully equipped working laboratory,<strong> with professional workbenches<\\\/strong>, cold storage and dedicated areas for preparing arrangements, bouquets and installations directly on site.<\\\/p>\",\"margin\":\"default\",\"text_style\":\"large\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"image\",\"props\":{\"class\":\"imm-bordo\",\"css\":\".el-element {height:100%;}\\n\\n.el-image {height:100%; object-fit:cover;}\",\"image\":\"wp-content\\\/uploads\\\/2026\\\/01\\\/2021-01-11.webp\",\"image_alt\":\"Cash&Carry Firenze, Viareggio and Tuscany\",\"image_svg_color\":\"emphasis\",\"link_aria_label\":\"Cash&Carry Firenze, Viareggio and Tuscany\",\"margin\":\"default\"}}]}],\"props\":{\"column_gap\":\"large\",\"divider\":false,\"height_viewport\":70,\"layout\":\"1-2,1-2\",\"margin\":\"large\"}},{\"type\":\"row\",\"props\":{\"layout\":\"1-2,1-2\",\"margin\":\"xlarge\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"Cash&amp;Carry Viareggio\",\"css\":\".el-element {\\n    font-weight:bolder;\\n    color:var(--verdescuro)!important;\\n}\",\"id\":\"viareggio\",\"margin\":\"large\",\"margin_remove_bottom\":true,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_color\":\"success\",\"title_element\":\"h2\",\"title_style\":\"h2\"}},{\"type\":\"headline\",\"props\":{\"content\":\"In collaboration with BStore\",\"css\":\".el-element {\\n    font-weight:bolder;\\n    color:var(--verdescuro)!important;\\n}\",\"margin\":\"default\",\"margin_remove_bottom\":false,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_color\":\"success\",\"title_element\":\"h2\",\"title_style\":\"h6\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p data-start=\\\"85\\\" data-end=\\\"326\\\">Flora Toscana\\u2019s quality also reaches the coast.<br data-start=\\\"136\\\" data-end=\\\"139\\\" \\\/>Thanks to the collaboration with BStore, the <strong>new Cash &amp; Carry in Viareggio<\\\/strong> has been launched, becoming a point of reference for professionals working across Versilia, Lucca and Liguria.<\\\/p>\\n\n\n<p data-start=\\\"331\\\" data-end=\\\"398\\\">At the Viareggio location (Via Aurelia Sud 415), you will find:<\\\/p>\",\"margin\":\"default\",\"text_style\":\"large\"}},{\"type\":\"list\",\"props\":{\"class\":\"elenchi-pers\",\"column_breakpoint\":\"m\",\"image_align\":\"left\",\"image_svg_color\":\"emphasis\",\"image_vertical_align\":true,\"image_width\":20,\"list_element\":\"ul\",\"list_horizontal_separator\":\", \",\"list_type\":\"vertical\",\"show_image\":true,\"show_link\":true},\"children\":[{\"type\":\"list_item\",\"props\":{\"content\":\"<strong>Cut flowers and foliage<\\\/strong> by Flora Toscana displayed in a temperature-controlled environment\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"A wide selection of <strong>ornamental plants<\\\/strong> for indoor and outdoor use\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"A wide range of <strong>professional accessories<\\\/strong>\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"<strong>New proposals<\\\/strong> always aligned with trends and seasonality\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}}],\"name\":\"template lista\"},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>An ideal solution for those working with private events, hotels, wedding planners and coastal venues, offering constant availability and dedicated support.<\\\/p>\",\"margin\":\"default\",\"text_style\":\"large\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"order_first\":\"m\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"image\",\"props\":{\"class\":\"imm-bordo\",\"css\":\".el-element {aspect-ratio:4\\\/5;}\\n.el-image {height:100%; width:100%; object-fit:cover;}\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/12\\\/FT_BStore_17.11.24-14-2.jpg\",\"image_alt\":\"Cash&Carry Firenze, Viareggio and Tuscany\",\"image_svg_color\":\"emphasis\",\"link_aria_label\":\"Cash&Carry Firenze, Viareggio and Tuscany\",\"margin\":\"default\"}}]}]}],\"name\":\"Sezione 1\"},{\"type\":\"section\",\"props\":{\"animation\":\"fade\",\"image_effect\":\"parallax\",\"image_height\":400,\"image_parallax_target\":\"![class*='uk-section-'] ~ [class*='uk-section-']\",\"image_position\":\"bottom-left\",\"media_focal_point\":\"bottom-center\",\"padding\":\"xlarge\",\"padding_remove_bottom\":false,\"style\":\"muted\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"vertical_align\":\"middle\",\"width_medium\":\"2-3\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"Flower Lab\",\"css\":\".el-element {\\n    font-weight:bolder;\\n    color:var(--verdescuro)!important;\\n}\",\"margin\":\"large\",\"margin_remove_bottom\":true,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_color\":\"success\",\"title_element\":\"h2\",\"title_style\":\"h2\"}},{\"type\":\"headline\",\"props\":{\"content\":\"Your workspace\",\"css\":\".el-element {\\n    font-weight:bolder;\\n    color:var(--verdescuro)!important;\\n}\",\"margin\":\"default\",\"margin_remove_bottom\":false,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_color\":\"success\",\"title_element\":\"h2\",\"title_style\":\"h6\"}},{\"type\":\"text\",\"props\":{\"class\":\"testone\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>The <strong>Flower Lab<\\\/strong> is <strong>one of the most appreciated spaces at the Florence Cash &amp; Carry<\\\/strong>: a large, well-equipped workshop entirely dedicated to professionals who need a comfortable and functional place to work on their installations.<\\\/p>\\n\n\n<p>It is a space available for hire by reservation, where floral designers, wedding planners and florists can prepare arrangements, bouquets, installations and complex set-ups using the materials purchased on site.<\\\/p>\",\"margin\":\"default\",\"text_style\":\"large\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-3\"},\"children\":[{\"type\":\"image\",\"props\":{\"class\":\"sfuma\",\"css\":\".el-image {max-height:30vh; width:auto;}\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/limonium.png\",\"image_alt\":\"Flower Lab\",\"image_svg_color\":\"emphasis\",\"link_aria_label\":\"Flower Lab\",\"margin\":\"default\",\"position\":\"relative\",\"position_bottom\":\"10px\",\"text_align\":\"center\",\"text_align_breakpoint\":\"m\"}}]}],\"props\":{\"divider\":false,\"height_viewport\":70,\"layout\":\"2-3,1-3\"}},{\"type\":\"row\",\"props\":{\"layout\":\"1-2,1-2\",\"margin\":\"xlarge\",\"row_gap\":\"large\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"The perfect space to prepare your events!\",\"css\":\".el-element {\\n    font-weight:bolder;\\n    color:var(--verdescuro)!important;\\n}\",\"margin\":\"default\",\"margin_remove_bottom\":false,\"maxwidth\":\"xlarge\",\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_color\":\"success\",\"title_element\":\"h2\",\"title_style\":\"h3\"}},{\"type\":\"text\",\"props\":{\"class\":\"testone\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p><span>You will find:<\\\/span><\\\/p>\\n\",\"margin\":\"default\",\"text_style\":\"large\"}},{\"type\":\"list\",\"props\":{\"class\":\"elenchi-pers\",\"column_breakpoint\":\"m\",\"css\":\".el-item {\\n    background-color: var(--verde2)!important;\\ncolor: var(--bianchino); -webkit-text-stroke: 0.5px var(--bianchino);\\n}\\n\\n.el-image {filter: brightness(0) saturate(100%) invert(92%) sepia(1%) saturate(1789%) hue-rotate(40deg) brightness(109%) contrast(89%);}\",\"image_align\":\"left\",\"image_svg_color\":\"emphasis\",\"image_vertical_align\":true,\"image_width\":20,\"list_element\":\"ul\",\"list_horizontal_separator\":\", \",\"list_type\":\"vertical\",\"margin\":\"medium\",\"show_image\":true,\"show_link\":true},\"children\":[{\"type\":\"list_item\",\"props\":{\"content\":\"<span>Large, comfortable workbenches<\\\/span>\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"<span>Cold storage to keep materials fresh during preparation<\\\/span>\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"Tools and equipment to work in an organised manner\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}},{\"type\":\"list_item\",\"props\":{\"content\":\"<span>Ample space for teams and large-scale productions<\\\/span>\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\"}}],\"name\":\"template lista\"},{\"type\":\"button\",\"props\":{\"grid_column_gap\":\"small\",\"grid_row_gap\":\"small\",\"margin\":\"default\"},\"children\":[{\"type\":\"button_item\",\"props\":{\"button_style\":\"primary\",\"content\":\"Explore flowers production\",\"dialog_layout\":\"modal\",\"dialog_offcanvas_flip\":true,\"icon_align\":\"left\",\"link\":\"en\\\/production-and-wholesale-of-cut-flowers\\\/\"}},{\"type\":\"button_item\",\"props\":{\"button_style\":\"default\",\"content\":\"Explore plants production\",\"dialog_layout\":\"modal\",\"dialog_offcanvas_flip\":true,\"icon_align\":\"left\",\"link\":\"en\\\/wholesale-potted-plants\\\/\"}}]}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"order_first\":\"m\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"image\",\"props\":{\"class\":\"imm-bordo\",\"css\":\".el-element {height:100%;}\\n\\n.el-image {height:100%; object-fit:cover;}\",\"image\":\"wp-content\\\/uploads\\\/2026\\\/01\\\/flower-lab.jpg\",\"image_alt\":\"Flower Lab\",\"image_svg_color\":\"emphasis\",\"link_aria_label\":\"Flower Lab\",\"margin\":\"default\"}}]}]}],\"name\":\"panoramica\"},{\"type\":\"section\",\"props\":{\"id\":\"wedding\",\"image_position\":\"center-center\",\"padding\":\"large\",\"style\":\"primary\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"props\":{\"layout\":\"1-2,1-2\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"Flower and plant suppliers for floral designers and events\",\"css\":\".el-element {\\n    font-weight:bolder;\\n}\",\"margin\":\"large\",\"margin_remove_bottom\":true,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_element\":\"h2\",\"title_style\":\"h2\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Florists and floral designers work with tight deadlines, customised requests and materials that must always be perfect.<br \\\/>The <strong>Cash &amp; Carry was created<\\\/strong> precisely <strong>for this purpose<\\\/strong>: to <strong>offer flexibility, immediate availability and true freshness<\\\/strong>.<\\\/p>\\n\n\n<p>The <strong>location of our stores<\\\/strong> (Florence and Viareggio) is strategic: close to the main Tuscan venues, from the Chianti hills to Versilia, as well as historic villas and private residences.<\\\/p>\",\"css\":\".el-element {color: var(--bianchino);}\",\"margin\":\"default\",\"text_style\":\"large\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"grid\",\"props\":{\"class\":\"toggle\",\"content_column_breakpoint\":\"m\",\"css\":\".uk-card-default {\\n\\tbackground: linear-gradient(to bottom, #aecc5350, transparent) border-box;\\n    box-shadow: 0px 0px 0px 0px transparent;\\n    transition:all .2s ease-in-out;\\n    border:1px solid #aecc5330;\\n}\\n\\n.el-title {position:relative;font-weight:bold;letter-spacing:-1.5px;z-index:1; max-width: 100%;}\\n\\n.uk-card {padding: 30px 30px}\\n\\n.el-content {color: var(--bianchino);-webkit-text-stroke: 0.5px var(--bianchino);\\noverflow:visible;}\\n\\n.el-content p {position:relative; z-index:1;}\\n\\n.el-content p:before {content:\\\"\\\";position:absolute; width: 25px; height: 25px; background:var(--verde3); bottom:5px; left:-8px; border-radius:100vw;z-index:-1;}\\n\\n\\n.el-title .piu span {background-color:var(--bianchino);}\",\"filter_align\":\"left\",\"filter_all\":true,\"filter_grid_breakpoint\":\"m\",\"filter_grid_width\":\"auto\",\"filter_position\":\"top\",\"filter_style\":\"tab\",\"grid_column_align\":false,\"grid_column_gap\":\"large\",\"grid_default\":\"1\",\"grid_medium\":\"\",\"grid_row_gap\":\"large\",\"icon_width\":80,\"image_align\":\"bottom\",\"image_grid_breakpoint\":\"m\",\"image_grid_width\":\"1-3\",\"image_height\":80,\"image_svg_color\":\"emphasis\",\"item_animation\":true,\"lightbox_bg_close\":true,\"link_style\":\"default\",\"link_text\":\"Read more\",\"margin\":\"large\",\"meta_align\":\"below-title\",\"meta_element\":\"div\",\"meta_style\":\"text-meta\",\"panel_image_no_padding\":false,\"panel_link\":true,\"panel_padding\":\"default\",\"panel_style\":\"card-default\",\"show_content\":true,\"show_hover_image\":false,\"show_hover_video\":false,\"show_image\":true,\"show_link\":false,\"show_meta\":true,\"show_title\":true,\"show_video\":false,\"title_align\":\"top\",\"title_element\":\"h3\",\"title_grid_breakpoint\":\"m\",\"title_grid_width\":\"1-2\",\"title_hover_style\":\"reset\",\"title_style\":\"h3\"},\"children\":[{\"type\":\"grid_item\",\"props\":{\"content\":\"\n\n<p>Complete assortments updated daily<\\\/p>\\n\n\n<p>Direct access to products with no minimum order requirement<\\\/p>\\n\n\n<p>The ability to check flower quality, colour and stage of opening<\\\/p>\\n\n\n<p>Varieties aligned with Instagram and Pinterest trends<\\\/p>\\n\n\n<p>Availability of distinctive products and seasonal flowers<\\\/p>\\n\n\n<p>Experienced staff with a deep understanding of the event industry\\u2019s needs<\\\/p>\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_color-1.svg\",\"image_alt\":\"Flora Toscana\",\"link_text\":\"Scopri di pi\\u00f9\",\"title\":\"Why choose Flora Toscana <br\\\/><span class=\\\"espandi\\\">Expand<\\\/span> <span class=\\\"chiudi\\\">Close<\\\/span> \n\n<div class=\\\"piu\\\"><span><\\\/span><span><\\\/span><\\\/div>\"}}],\"name\":\"Grid\"}]}]}]},{\"type\":\"section\",\"props\":{\"image_position\":\"center-center\",\"padding\":\"large\",\"style\":\"default\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"props\":{\"layout\":\"1-2,1-2\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"Flower and plant suppliers for shops and independent retailers\",\"css\":\".el-element {\\n    font-weight:bolder;\\n}\",\"id\":\"negozi\",\"margin\":\"large\",\"margin_remove_bottom\":true,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_element\":\"h2\",\"title_style\":\"h2\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>The Cash &amp; Carry is also a point of reference for flower shops and small businesses that require frequent supplies, with no volume constraints or rigid scheduling.<\\\/p>\\n\n\n<p>The combination of free selection, consistent quality and the support of knowledgeable staff makes the experience simple and efficient.<br \\\/><br \\\/><\\\/p>\",\"margin\":\"default\",\"text_style\":\"large\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"order_first\":\"m\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"grid\",\"props\":{\"class\":\"toggle\",\"content_column_breakpoint\":\"m\",\"css\":\".uk-card-default {\\n\\tbackground: linear-gradient(to bottom, #aecc5350, transparent) border-box;\\n    box-shadow: 0px 0px 0px 0px transparent;transition:all .2s ease-in-out; border:1px solid #aecc5330;\\n}\\n\\n.el-content {z-index:1;}\\n\\n.el-title {position:relative;font-weight:bold;letter-spacing:-1.5px;z-index:1; max-width: 100%;}\\n\\n.uk-card {padding: 30px 30px}\\n\\n.el-content {overflow:visible;}\\n\\n.el-content p {position:relative; z-index:1;}\\n\\n.el-content p:before {content:\\\"\\\";position:absolute; width: 25px; height: 25px; background:var(--verdechiaro); bottom:5px; left:-8px; border-radius:100vw;z-index:-1;opacity:.5;}\",\"filter_align\":\"left\",\"filter_all\":true,\"filter_grid_breakpoint\":\"m\",\"filter_grid_width\":\"auto\",\"filter_position\":\"top\",\"filter_style\":\"tab\",\"grid_column_align\":false,\"grid_column_gap\":\"large\",\"grid_default\":\"1\",\"grid_medium\":\"\",\"grid_row_gap\":\"large\",\"icon_width\":80,\"image_align\":\"bottom\",\"image_grid_breakpoint\":\"m\",\"image_grid_width\":\"1-3\",\"image_height\":80,\"image_svg_color\":\"emphasis\",\"item_animation\":true,\"lightbox_bg_close\":true,\"link_style\":\"default\",\"link_text\":\"Read more\",\"margin\":\"large\",\"meta_align\":\"below-title\",\"meta_element\":\"div\",\"meta_style\":\"text-meta\",\"panel_image_no_padding\":false,\"panel_link\":true,\"panel_padding\":\"default\",\"panel_style\":\"card-default\",\"show_content\":true,\"show_hover_image\":false,\"show_hover_video\":false,\"show_image\":true,\"show_link\":false,\"show_meta\":true,\"show_title\":true,\"show_video\":false,\"title_align\":\"top\",\"title_element\":\"h3\",\"title_grid_breakpoint\":\"m\",\"title_grid_width\":\"1-2\",\"title_hover_style\":\"reset\",\"title_style\":\"h3\"},\"children\":[{\"type\":\"grid_item\",\"props\":{\"content\":\"\n\n<p>Selected fresh flowers<\\\/p>\\n\n\n<p>Seasonal plants<\\\/p>\\n\n\n<p>Products always available<\\\/p>\\n\n\n<p>Assortments designed for everyday work<\\\/p>\\n\n\n<p>Competitive and up-to-date pricing<\\\/p>\\n\n\n<p>Professional accessories and materials<\\\/p>\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/floralocation.svg\",\"image_alt\":\"Flora Toscana\",\"link_text\":\"Scopri di pi\\u00f9\",\"title\":\"What retailers will find<br \/><span class=\\\"espandi\\\">Expand<\\\/span> <span class=\\\"chiudi\\\">Close<\\\/span> \n\n<div class=\\\"piu\\\"><span><\\\/span><span><\\\/span><\\\/div>\"}}],\"name\":\"Grid\"}]}]}]},{\"type\":\"section\",\"props\":{\"animation\":\"fade\",\"class\":\"fondoverde5\",\"image_effect\":\"parallax\",\"image_height\":400,\"image_parallax_target\":\"![class*='uk-section-'] ~ [class*='uk-section-']\",\"image_position\":\"bottom-left\",\"media_focal_point\":\"bottom-center\",\"padding\":\"small\",\"padding_remove_bottom\":true,\"padding_remove_top\":true,\"preserve_color\":false,\"style\":\"primary\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"large\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"vertical_align\":\"bottom\",\"width_medium\":\"1-3\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"Come and visit us!\",\"css\":\".el-element {\\n    font-weight:bolder;\\n    margin-top:30px;\\n}\",\"margin\":\"large\",\"margin_remove_bottom\":true,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_element\":\"h2\",\"title_style\":\"h2\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p class=\\\"p1\\\">Whether you are a florist, a floral designer, an event professional or a retailer, our Cash &amp; Carry locations are designed to simplify your work and offer you what you need, when you need it.<\\\/p>\",\"css\":\".el-element {margin-bottom:30px;}\",\"margin\":\"default\",\"maxwidth\":\"xlarge\",\"text_color\":\"success\",\"text_style\":\"large\"}}]},{\"type\":\"column\",\"props\":{\"class\":\"lucafixermap\",\"css\":\".el-column {position:relative;}\",\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"2-3\"},\"children\":[{\"type\":\"popover\",\"props\":{\"background_image\":\"wp-content\\\/uploads\\\/2026\\\/01\\\/map_cc_flora.svg\",\"card_size\":\"small\",\"card_style\":\"default\",\"class\":\"map-cc\",\"drop_mode\":\"hover\",\"drop_position\":\"top-center\",\"drop_width\":100,\"image_card_padding\":true,\"image_svg_color\":\"emphasis\",\"link_style\":\"default\",\"link_text\":\"Read more\",\"margin\":\"default\",\"meta_align\":\"below-title\",\"meta_element\":\"div\",\"meta_style\":\"text-meta\",\"show_content\":true,\"show_image\":true,\"show_link\":true,\"show_meta\":true,\"show_title\":true,\"status\":\"disabled\",\"title_element\":\"h3\",\"title_hover_style\":\"reset\"},\"children\":[{\"type\":\"popover_item\",\"props\":{\"link\":\"https:\\\/\\\/www.google.com\\\/maps\\\/place\\\/Flora+Toscana+Soc.+Agr.+Coop.+-+Cash+%26+Carry\\\/@43.853136,11.142895,16z\\\/data=!4m5!3m4!1s0x0:0x1ae783a1fd27cba9!8m2!3d43.8531358!4d11.142895?hl=it-IT\",\"meta\":\"Via di Fibbiana, 24 \\u2013 50013 -Campi Bisenzio (FI)\",\"position_x\":\"45.6\",\"position_y\":\"40\",\"status\":\"disabled\",\"title\":\"Cash & Carry Firenze\"}}]},{\"type\":\"image\",\"props\":{\"class\":\"map-cc\",\"image\":\"wp-content\\\/uploads\\\/2026\\\/01\\\/map_cc_flora.svg\",\"image_alt\":\"Tuscany\",\"image_svg_color\":\"emphasis\",\"link_aria_label\":\"Tuscany\",\"margin\":\"default\"}},{\"type\":\"grid\",\"props\":{\"class\":\"map-popo\",\"content_column_breakpoint\":\"m\",\"css\":\".el-title {font-weight:bolder; color: var(--bianchino);}\\n\\n.el-content p {margin-top:-10px;}\\n\\n.uk-button {font-size:12px; padding:6px 10px;}\",\"filter_align\":\"left\",\"filter_all\":true,\"filter_grid_breakpoint\":\"m\",\"filter_grid_width\":\"auto\",\"filter_position\":\"top\",\"filter_style\":\"tab\",\"grid_column_align\":true,\"grid_column_gap\":\"large\",\"grid_default\":\"1\",\"grid_medium\":\"\",\"grid_row_gap\":\"large\",\"icon_width\":80,\"image_align\":\"bottom\",\"image_grid_breakpoint\":\"m\",\"image_grid_width\":\"1-3\",\"image_height\":200,\"image_svg_color\":\"emphasis\",\"item_animation\":true,\"lightbox_bg_close\":true,\"link_style\":\"default\",\"link_text\":\"Read more\",\"margin\":\"default\",\"meta_align\":\"below-title\",\"meta_element\":\"div\",\"meta_style\":\"text-meta\",\"panel_image_no_padding\":true,\"panel_link\":false,\"panel_link_hover\":false,\"panel_padding\":\"default\",\"show_content\":true,\"show_hover_image\":true,\"show_hover_video\":true,\"show_image\":true,\"show_link\":true,\"show_meta\":true,\"show_title\":true,\"show_video\":true,\"title_align\":\"top\",\"title_element\":\"h3\",\"title_grid_breakpoint\":\"m\",\"title_grid_width\":\"1-2\",\"title_hover_style\":\"reset\",\"title_style\":\"text-lead\"},\"children\":[{\"type\":\"grid_item\",\"props\":{\"content\":\"\n\n<p class=\\\"p1\\\">Ampio assortimento di fiori e fronde recisi per professionisti.<\\\/p>\",\"image\":\"\",\"link\":\"https:\\\/\\\/maps.app.goo.gl\\\/9GMxSxrqtScPJSwv7\",\"link_text\":\"Indicazioni\",\"title\":\"Cash and Carry Firenze\"}}],\"name\":\"Griglia Canali di vendita\"},{\"type\":\"grid\",\"props\":{\"class\":\"map-popo popo2\",\"content_column_breakpoint\":\"m\",\"css\":\".el-title {font-weight:bolder; color: var(--bianchino);}\\n\\n.el-content p {margin-top:-10px;}\\n\\n.uk-button {font-size:12px; padding:6px 10px;}\",\"filter_align\":\"left\",\"filter_all\":true,\"filter_grid_breakpoint\":\"m\",\"filter_grid_width\":\"auto\",\"filter_position\":\"top\",\"filter_style\":\"tab\",\"grid_column_align\":true,\"grid_column_gap\":\"large\",\"grid_default\":\"1\",\"grid_medium\":\"\",\"grid_row_gap\":\"large\",\"icon_width\":80,\"image_align\":\"bottom\",\"image_grid_breakpoint\":\"m\",\"image_grid_width\":\"1-3\",\"image_height\":200,\"image_svg_color\":\"emphasis\",\"item_animation\":true,\"lightbox_bg_close\":true,\"link_style\":\"default\",\"link_text\":\"Read more\",\"margin\":\"default\",\"meta_align\":\"below-title\",\"meta_element\":\"div\",\"meta_style\":\"text-meta\",\"panel_image_no_padding\":true,\"panel_link\":false,\"panel_link_hover\":false,\"panel_padding\":\"default\",\"show_content\":true,\"show_hover_image\":true,\"show_hover_video\":true,\"show_image\":true,\"show_link\":true,\"show_meta\":true,\"show_title\":true,\"show_video\":true,\"title_align\":\"top\",\"title_element\":\"h3\",\"title_grid_breakpoint\":\"m\",\"title_grid_width\":\"1-2\",\"title_hover_style\":\"reset\",\"title_style\":\"text-lead\"},\"children\":[{\"type\":\"grid_item\",\"props\":{\"content\":\"\n\n<p class=\\\"p1\\\">Dalla collaborazione tra <strong>Flora Toscana<\\\/strong> e <strong>BStore<\\\/strong>, un nuovo Cash & Carry dedicato alla vendita di fiori e fronde recise.<\\\/p>\",\"image\":\"\",\"link\":\"https:\\\/\\\/maps.app.goo.gl\\\/6FAqp7WnZLHsEyKs8\",\"link_text\":\"Indicazioni\",\"title\":\"Cash and Carry Viareggio\"}}],\"name\":\"Griglia Canali di vendita\"}]}],\"props\":{\"divider\":false,\"height_viewport\":70,\"layout\":\"1-3,2-3\",\"margin_remove_bottom\":false}}],\"name\":\"Sezione 5\"}],\"version\":\"4.5.33\"} --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cash&amp;Carry Firenze, Viareggio and Tuscany Wholesale flowers, foliage and plants for florists, floral designers, event planners and retailers The Cash &amp; Carry is designed for those who work with flowers every day. Here, florists, floral designers and event professionals find a wide, up-to-date and carefully selected assortment: cut flowers, foliage, potted plants and professional accessories, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"categoria-layout":[],"class_list":["post-8879","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/pages\/8879","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/comments?post=8879"}],"version-history":[{"count":2,"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/pages\/8879\/revisions"}],"predecessor-version":[{"id":15057,"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/pages\/8879\/revisions\/15057"}],"wp:attachment":[{"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/media?parent=8879"}],"wp:term":[{"taxonomy":"categoria-layout","embeddable":true,"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/categoria-layout?post=8879"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}