{"id":14319,"date":"2026-03-18T10:12:40","date_gmt":"2026-03-18T10:12:40","guid":{"rendered":"https:\/\/www.floratoscana.it\/?page_id=14319"},"modified":"2026-04-16T12:10:35","modified_gmt":"2026-04-16T12:10:35","slug":"chamelaucium","status":"publish","type":"page","link":"https:\/\/www.floratoscana.it\/en\/chamelaucium\/","title":{"rendered":"Chamelaucium"},"content":{"rendered":"<h1><span data-split=\"heading\">Chamelaucium<\/span><\/h1>\n<div>\n<p>In collaboration with our Members, we cultivate and develop a collection of <strong>Chamelaucium, also known as waxflower<\/strong>, built over time to offer reliable and recognisable varieties.<\/p>\n<p>The range includes several selections, chosen for their aesthetic performance, longevity, and versatility, designed to meet the needs of the cut flower market and professional horticulture<\/p>\n<\/div>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/03\/Chamelaucium_Rubys_Delight_1.png\" alt=\"Chamelaucium\"><\/p>\n<h2>Origine e caratteristiche<\/h2>\n<div>\n<p><strong>Chamelaucium is a genus of evergreen shrubs native to Australia<\/strong>, belonging to the <strong>Myrtaceae family<\/strong>. It is valued for its abundant flowering and the light structure of its branches, characteristics that make it particularly suitable as a cut flower.<\/p>\n<p>The <strong>inflorescences<\/strong>, small in size and available in various shades, stand out for their resilience and long-lasting quality. This makes it easy to work with in natural, airy arrangements, maintaining quality and stability even after cutting.<\/p>\n<p>From a cultivation perspective, Chamelaucium prefers sunny exposure, well-drained soils, and mild climatic conditions. It performs best in bright environments, with temperatures that do not drop below 5\u00b0C.<\/p>\n<\/div>\n<h2>Chamelaucium: a distinctive collection<\/h2>\n<div>\n<p>Over time, we have developed a Chamelaucium collection capable of ensuring production continuity and consistent quality.<\/p>\n<p>The different varieties allow for work with a range of colours, volumes, and textures, making waxflower an increasingly popular presence in floral arrangements, both for events and everyday use.<\/p>\n<\/div>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/03\/ChamelauciumDawnPearlHelix.png\" alt=\"Chamelaucium\"><\/p>\n<h2>Production<\/h2>\n<div>\n<p>Chamelaucium cultivation is carried out together with our Members, with constant attention to product quality and supply chain management.<\/p>\n<p>Over the years, this production has become a stable component of the Flora Toscana offering, thanks to its reliability and its ability to respond effectively to the needs of both the <a href=\"https:\/\/www.floratoscana.it\/en\/wholesale-potted-plants\/\">potted plants<\/a> and <a href=\"https:\/\/www.floratoscana.it\/en\/production-and-wholesale-of-cut-flowers\/\">cut flower<\/a> markets.<\/p>\n<p>Close collaboration with growers ensures continuity, control, and high standards at every stage.<\/p>\n<\/div>\n<h3>A versatile offering<\/h3>\n<div>\n<p>Chamelaucium represents a versatile and reliable crop, capable of adapting to different uses while maintaining a strong aesthetic identity.<\/p>\n<p>For this reason, it is now a well-established presence within the Flora Toscana range, built on quality, experience, and continuity.<\/p>\n<\/div>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/03\/DSC08576-1-1.jpg\" alt=\"Produzione Chamelaucium\"><\/p>\n<h3>Contact us<\/h3>\n<div>\n<p>For information, orders, or collaborations, you can contact us directly: our team will get back to you as soon as possible.<\/p>\n<\/div>\n<div>\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f7686-o1\" lang=\"it-IT\" dir=\"ltr\" data-wpcf7-id=\"7686\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/14319#wpcf7-f7686-o1\" method=\"post\" class=\"wpcf7-form init wpcf7-acceptance-as-validation\" aria-label=\"Modulo di contatto\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"7686\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.6\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"it_IT\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f7686-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7cf_hidden_group_fields\" value=\"[]\" \/><input type=\"hidden\" name=\"_wpcf7cf_hidden_groups\" value=\"[]\" \/><input type=\"hidden\" name=\"_wpcf7cf_visible_groups\" value=\"[]\" \/><input type=\"hidden\" name=\"_wpcf7cf_repeaters\" value=\"[]\" \/><input type=\"hidden\" name=\"_wpcf7cf_steps\" value=\"{}\" \/><input type=\"hidden\" name=\"_wpcf7cf_options\" value=\"{&quot;form_id&quot;:7686,&quot;conditions&quot;:[{&quot;and_rules&quot;:[{&quot;if_field&quot;:&quot;contact-department&quot;,&quot;operator&quot;:&quot;equals&quot;,&quot;if_value&quot;:&quot;Produzione piante e fiori&quot;}]},{&quot;and_rules&quot;:[{&quot;if_field&quot;:&quot;contact-department&quot;,&quot;operator&quot;:&quot;equals&quot;,&quot;if_value&quot;:&quot;Divisione GDO&quot;}]},{&quot;and_rules&quot;:[{&quot;if_field&quot;:&quot;contact-department&quot;,&quot;operator&quot;:&quot;equals&quot;,&quot;if_value&quot;:&quot;Divisione Ingrosso e Approvvigionamento&quot;}]},{&quot;and_rules&quot;:[{&quot;if_field&quot;:&quot;contact-department&quot;,&quot;operator&quot;:&quot;equals&quot;,&quot;if_value&quot;:&quot;Divisione C&amp;C Firenze (fioristi ed eventisti)&quot;}]},{&quot;and_rules&quot;:[{&quot;if_field&quot;:&quot;contact-department&quot;,&quot;operator&quot;:&quot;equals&quot;,&quot;if_value&quot;:&quot;Divisione Piante in vaso \\u2013 Export e Approvvigionamento&quot;}]},{&quot;and_rules&quot;:[{&quot;if_field&quot;:&quot;contact-department&quot;,&quot;operator&quot;:&quot;equals&quot;,&quot;if_value&quot;:&quot;Magazzino prodotti per l\\u2019agricoltura&quot;}]}],&quot;settings&quot;:{&quot;animation&quot;:&quot;yes&quot;,&quot;animation_intime&quot;:200,&quot;animation_outtime&quot;:200,&quot;conditions_ui&quot;:&quot;normal&quot;,&quot;notice_dismissed&quot;:false,&quot;repeater_remove_button&quot;:&quot;bottom&quot;,&quot;notice_dismissed_rollback-cf7-6.1.5&quot;:true}}\" \/><input type=\"hidden\" name=\"_wpcf7dtx_version\" value=\"5.0.5\" \/>\n<\/fieldset>\n<div class=\"uk-form-stacked\">\n\t<div class=\"uk-grid uk-child-width-1-2@s uk-grid-small\" uk-grid>\n\t\t<div class=\"uk-margin\">\n\t\t\t<h4>First Name <sup>*<\/sup>\n\t\t\t<\/h4>\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"full-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required uk-input\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"First name\" value=\"\" type=\"text\" name=\"full-name\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"uk-margin\">\n\t\t\t<h4>Last Name <sup>*<\/sup>\n\t\t\t<\/h4>\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"full-lastname\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required uk-input\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Last name\" value=\"\" type=\"text\" name=\"full-lastname\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"uk-margin\">\n\t\t\t<h4>Email <sup>*<\/sup>\n\t\t\t<\/h4>\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email uk-input\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email address\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"uk-margin\">\n\t\t\t<h4>Phone <sup>*<\/sup>\n\t\t\t<\/h4>\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"telefono\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required uk-input\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Phone number\" value=\"\" type=\"text\" name=\"telefono\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"uk-margin\">\n\t\t\t<h4>Company <sup>*<\/sup>\n\t\t\t<\/h4>\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required uk-input\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Company name\" value=\"\" type=\"text\" name=\"company\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"uk-margin\">\n\t\t\t<h4>VAT <sup>*<\/sup>\n\t\t\t<\/h4>\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"piva\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required uk-input\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Es. IT00956640478\" value=\"\" type=\"text\" name=\"piva\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"uk-margin\">\n\t\t\t<h4>Which department would you like to contact? <sup>*<\/sup>\n\t\t\t<\/h4>\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"contact-department\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required uk-select\" id=\"contact-department\" aria-required=\"true\" aria-invalid=\"false\" name=\"contact-department\"><option value=\"\">Select an option<\/option><option value=\"Plant and flower production\">Plant and flower production<\/option><option value=\"Agricultural products and services\">Agricultural products and services<\/option><\/select><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\n\n <!-- \n  <div data-id=\"\"Produzione\" data-orig_data_id=\"\"Produzione\" data-clear_on_hide class=\"form-produzione\" data-class=\"wpcf7cf_group\">\n  <div class=\"uk-margin\">\n    <h4>Dettagli richiesta<\/h4>\n    <span class=\"wpcf7-form-control-wrap\" data-name=\"produzione-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea uk-textarea\" aria-invalid=\"false\" placeholder=\"Descrivi la tua richiesta di produzione\" name=\"produzione-message\"><\/textarea><\/span>\n  <\/div>\n  <\/div>\n\n  <div data-id=\"\"Divisione\" data-orig_data_id=\"\"Divisione\" data-clear_on_hide class=\"form-gdo\" data-class=\"wpcf7cf_group\">\n  <div class=\"uk-margin\">\n    <h4>Dettagli richiesta<\/h4>\n    <span class=\"wpcf7-form-control-wrap\" data-name=\"gdo-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea uk-textarea\" aria-invalid=\"false\" placeholder=\"Descrivi la tua richiesta per la GDO\" name=\"gdo-message\"><\/textarea><\/span>\n  <\/div>\n  <\/div>\n\n  <div data-id=\"\"Divisione\" data-orig_data_id=\"\"Divisione\" data-clear_on_hide class=\"form-ingrosso\" data-class=\"wpcf7cf_group\">\n  <div 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<\/div>\n  <\/div>\n  -->\n\t<div class=\"uk-margin\">\n\t\t<h4>Request\n\t\t<\/h4>\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea uk-textarea\" aria-invalid=\"false\" placeholder=\"Detail your request\" name=\"message\"><\/textarea><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"uk-margin uk-width-1-1\" style=\"padding: 10px;\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"acceptance-49\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"acceptance-49\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">By clicking this button, I declare that I have read and accepted the <a href=\"\/en\/privacy-policy-and-cookie-policy\/\" target=\"_blank\">Privacy Policy<\/a> (required)<\/span><\/label><\/span><\/span><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"marketing-consent\"><span class=\"wpcf7-form-control wpcf7-acceptance optional\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"marketing-consent\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">I consent to the processing of my data for direct marketing purposes (optional)<\/span><\/label><\/span><\/span><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"uk-margin\">\n\t<div class=\"wpcf7-turnstile cf-turnstile\" data-sitekey=\"0x4AAAAAACTNE17SpKIJd2rs\" data-response-field-name=\"_wpcf7_turnstile_response\"><\/div>\n\t\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner uk-button\" type=\"submit\" value=\"SEND REQUEST\" \/><br \/>\n\t\t<span class=\"wpcf7-form-control-wrap elemento\" data-name=\"elemento\"><input type=\"hidden\" name=\"elemento\" class=\"wpcf7-form-control wpcf7-hidden wpcf7dtx wpcf7dtx-hidden\" aria-invalid=\"false\" value=\"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/pages\/14319\"><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"trigger\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text campoinvisibile\" id=\"trigger\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"trigger\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div><input type='hidden' class='wpcf7-pum' value='{\"closepopup\":false,\"closedelay\":0,\"openpopup\":false,\"openpopup_id\":0}' \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/10\/icon_flora_toscana_bianco.svg\" alt=\"Flora Toscana\"><\/p>\n<p><!--more--><br \/>\n<!-- {\"type\":\"layout\",\"children\":[{\"type\":\"section\",\"props\":{\"animation\":\"fade\",\"animation_delay\":\"100\",\"class\":\"sezione-testata\",\"css\":\"@media (max-width:960px) \\n    {\\n        .el-section {\\n            min-height:unset!important;\\n            height:fit-content;\\n        }\\n}\",\"height\":\"viewport\",\"height_offset_top\":true,\"image_position\":\"center-center\",\"media_overlay\":\"hsla(165, 100%, 10%, 0.9)\",\"padding\":\"large\",\"padding_remove_top\":false,\"preserve_color\":false,\"style\":\"primary\",\"text_color\":\"light\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"large\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"vertical_align\":\"middle\",\"width_medium\":\"2-3\"},\"children\":[{\"type\":\"headline\",\"props\":{\"block_align_breakpoint\":\"m\",\"block_align_fallback\":\"center\",\"content\":\"<span data-split=\\\"heading\\\">Chamelaucium<\\\/span>\",\"css\":\".el-element {font-weight:bold;letter-spacing:-2px;}\\n\\n.el-element * {color:var(--verdino)!important;}\",\"margin_remove_bottom\":false,\"title_element\":\"h1\",\"title_style\":\"heading-medium\"}},{\"type\":\"text\",\"props\":{\"block_align_breakpoint\":\"m\",\"block_align_fallback\":\"center\",\"class\":\"testone\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>In collaboration with our Members, we cultivate and develop a collection of <strong>Chamelaucium, also known as waxflower<\\\/strong>, built over time to offer reliable and recognisable varieties.<\\\/p>\\n\n\n<p>The range includes several selections, chosen for their aesthetic performance, longevity, and versatility, designed to meet the needs of the cut flower market and professional horticulture<\\\/p>\",\"margin\":\"medium\",\"margin_remove_top\":true,\"text_color\":\"success\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-3\"},\"children\":[{\"type\":\"image\",\"props\":{\"class\":\"img-testata\",\"css\":\"@media (min-width: 960px) {\\n    .el-element img {\\n        position:absolute;\\n        bottom:0;\\n        right:0;\\n            max-width: unset;\\n        width:500px;\\n            padding: 0;\\n        }\\n    }\\n\\n\\n@media (min-width: 1100px) and (max-width:1450px) {\\n    .el-element img {\\n        width:400px;\\n        }\\n    }\\n\\n@media (min-width: 960px) and (max-width:1099px) {\\n    .el-element img {\\n        width:300px;\\n        }\\n    }\\n\\n\\n@media (max-width: 960px) {\\n    .el-element img {\\n\\ttransform:translatex(20px);\\n    }\\n    }\",\"image\":\"wp-content\\\/uploads\\\/2026\\\/03\\\/Chamelaucium_Rubys_Delight_1.png\",\"image_alt\":\"Chamelaucium\",\"image_svg_color\":\"emphasis\",\"link_aria_label\":\"Chamelaucium\",\"margin\":\"default\",\"text_align\":\"right\"}}]}],\"props\":{\"layout\":\"2-3,1-3\"}}],\"name\":\"Testata con classi\"},{\"type\":\"section\",\"props\":{\"image_effect\":\"parallax\",\"image_height\":400,\"image_parallax_target\":\"![class*='uk-section-'] ~ [class*='uk-section-']\",\"image_position\":\"bottom-left\",\"media_focal_point\":\"bottom-center\",\"padding\":\"xlarge\",\"padding_remove_bottom\":false,\"style\":\"muted\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"large\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"2-3\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"Origine e caratteristiche\",\"css\":\".el-element {\\n    font-weight:bolder;\\n    color:var(--verdescuro)!important;\\n}\",\"margin\":\"large\",\"margin_remove_bottom\":true,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_color\":\"success\",\"title_element\":\"h2\",\"title_style\":\"h2\"}},{\"type\":\"text\",\"props\":{\"class\":\"testone\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p><strong>Chamelaucium is a genus of evergreen shrubs native to Australia<\\\/strong>, belonging to the <strong>Myrtaceae family<\\\/strong>. It is valued for its abundant flowering and the light structure of its branches, characteristics that make it particularly suitable as a cut flower.<\\\/p>\\n\n\n<p>The <strong>inflorescences<\\\/strong>, small in size and available in various shades, stand out for their resilience and long-lasting quality. This makes it easy to work with in natural, airy arrangements, maintaining quality and stability even after cutting.<\\\/p>\\n\n\n<p>From a cultivation perspective, Chamelaucium prefers sunny exposure, well-drained soils, and mild climatic conditions. It performs best in bright environments, with temperatures that do not drop below 5\\u00b0C.<\\\/p>\",\"margin\":\"default\",\"text_style\":\"large\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-3\"}}],\"props\":{\"divider\":false,\"height_viewport\":70,\"layout\":\"2-3,1-3\"}}],\"name\":\"panoramica\"},{\"type\":\"section\",\"props\":{\"animation\":\"fade\",\"class\":\"borbov\",\"css\":\"\\n@media (max-width:1200px) {\\n    .el-section {padding-bottom:0!important;}}\",\"image_effect\":\"parallax\",\"image_height\":300,\"image_parallax_target\":\"![class*='uk-section-'] ~ [class*='uk-section-']\",\"image_position\":\"bottom-right\",\"media_focal_point\":\"bottom-center\",\"padding\":\"large\",\"padding_bottom\":\"xlarge\",\"padding_remove_bottom\":false,\"padding_top\":\"xlarge\",\"preserve_color\":false,\"style\":\"default\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"vertical_align\":\"middle\",\"width_medium\":\"2-3\"},\"children\":[{\"type\":\"headline\",\"props\":{\"class\":\"prelogo prelogog\",\"content\":\"Chamelaucium: a distinctive collection\",\"css\":\".el-element {\\n    font-weight:bolder;\\n}\",\"image_align\":\"left\",\"image_margin\":\"xsmall\",\"margin_bottom\":\"large\",\"margin_top\":\"large\",\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_element\":\"h2\",\"title_style\":\"h1\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Over time, we have developed a Chamelaucium collection capable of ensuring production continuity and consistent quality.<\\\/p>\\n\n\n<p>The different varieties allow for work with a range of colours, volumes, and textures, making waxflower an increasingly popular presence in floral arrangements, both for events and everyday use.<\\\/p>\",\"css\":\".el-element {max-width:800px;}\",\"margin\":\"default\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"vertical_align\":\"bottom\",\"width_medium\":\"1-3\"},\"children\":[{\"type\":\"image\",\"props\":{\"class\":\"sfuma sfuma-bianchino\",\"css\":\".sfuma::before {\\n    position: absolute;\\n    content: '';\\n    width: 100%;\\n    height: 100%;\\n    background: linear-gradient(transparent 70%, var(--verdino) 100%);\\n}\\n\\n.el-image {max-height:40vh;width:auto;}\",\"image\":\"wp-content\\\/uploads\\\/2026\\\/03\\\/ChamelauciumDawnPearlHelix.png\",\"image_alt\":\"Chamelaucium\",\"image_svg_color\":\"emphasis\",\"link_aria_label\":\"Chamelaucium\",\"margin\":\"default\",\"text_align\":\"right\"}}]}],\"props\":{\"divider\":false,\"height_viewport\":70,\"layout\":\"2-3,1-3\",\"width\":\"large\"}}],\"name\":\"proteacee\"},{\"type\":\"section\",\"props\":{\"animation\":\"fade\",\"class\":\"borbov\",\"image_effect\":\"parallax\",\"image_height\":400,\"image_parallax_target\":\"![class*='uk-section-'] ~ [class*='uk-section-']\",\"image_position\":\"bottom-left\",\"media_focal_point\":\"bottom-center\",\"padding\":\"xlarge\",\"padding_remove_bottom\":false,\"style\":\"default\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"large\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"Production\",\"css\":\".el-element {\\n    font-weight:bolder;\\n    color:var(--verdescuro)!important;\\n}\",\"margin\":\"large\",\"margin_remove_bottom\":true,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_color\":\"success\",\"title_element\":\"h2\",\"title_style\":\"h2\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Chamelaucium cultivation is carried out together with our Members, with constant attention to product quality and supply chain management.<\\\/p>\\n\n\n<p>Over the years, this production has become a stable component of the Flora Toscana offering, thanks to its reliability and its ability to respond effectively to the needs of both the <a href=\\\"https:\\\/\\\/www.floratoscana.it\\\/en\\\/wholesale-potted-plants\\\/\\\">potted plants<\\\/a> and <a href=\\\"https:\\\/\\\/www.floratoscana.it\\\/en\\\/production-and-wholesale-of-cut-flowers\\\/\\\">cut flower<\\\/a> markets.<\\\/p>\\n\n\n<p>Close collaboration with growers ensures continuity, control, and high standards at every stage.<\\\/p>\",\"margin\":\"default\",\"text_style\":\"large\"}},{\"type\":\"headline\",\"props\":{\"content\":\"A versatile offering\",\"css\":\".el-element {\\n    font-weight:bolder;\\n    color:var(--verdescuro)!important;\\n}\",\"margin\":\"large\",\"margin_remove_bottom\":true,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_color\":\"success\",\"title_element\":\"h3\",\"title_style\":\"h3\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Chamelaucium represents a versatile and reliable crop, capable of adapting to different uses while maintaining a strong aesthetic identity.<\\\/p>\\n\n\n<p>For this reason, it is now a well-established presence within the Flora Toscana range, built on quality, experience, and continuity.<\\\/p>\",\"margin\":\"default\",\"text_style\":\"large\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"image\",\"props\":{\"class\":\"imm-bordo\",\"css\":\".el-element {aspect-ratio:1;}\",\"image\":\"wp-content\\\/uploads\\\/2026\\\/03\\\/DSC08576-1-1.jpg\",\"image_alt\":\"Produzione Chamelaucium\",\"image_svg_color\":\"emphasis\",\"link_aria_label\":\"Produzione Chamelaucium\",\"margin\":\"default\"}}]}],\"props\":{\"column_gap\":\"large\",\"divider\":false,\"height_viewport\":70,\"layout\":\"1-2,1-2\"}}],\"name\":\"Sezione 1\"},{\"type\":\"section\",\"props\":{\"css\":\".el-section {position:relative;min-height:100vh;}\",\"id\":\"form\",\"image_effect\":\"parallax\",\"image_position\":\"center-right\",\"image_size\":\"cover\",\"padding\":\"xlarge\",\"style\":\"default\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"middle\",\"width\":\"xlarge\"},\"children\":[{\"type\":\"row\",\"props\":{\"height_viewport\":80},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"Contact us\",\"css\":\".el-element {\\n    position:relative;\\n    z-index:1;\\n    font-weight:bolder;\\n}\",\"margin\":\"large\",\"margin_remove_bottom\":true,\"text_align\":\"left\",\"text_align_breakpoint\":\"m\",\"title_element\":\"h3\",\"title_style\":\"h1\"}},{\"type\":\"text\",\"props\":{\"class\":\"testone\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>For information, orders, or collaborations, you can contact us directly: our team will get back to you as soon as possible.<\\\/p>\",\"css\":\".el-element {position:relative;\\n    z-index:1;}\",\"margin\":\"default\",\"margin_remove_top\":true,\"maxwidth\":\"2xlarge\"}},{\"type\":\"html\",\"props\":{\"content\":\"[contact-form-7 id=\\\"20ca21a\\\" title=\\\"Modulo di contatto conditional ENG\\\"]\",\"css\":\".el-element {background: var(--verdescuro);padding:20px;border-radius:30px; max-width:800px;position:relative;\\n    z-index:1;}\\n\\n.el-element p {color: white!important;margin:unset;}\\n\\n.el-element h4 {color: white!important;margin:unset; letter-spacing:0;text-transform:unset;}\\n\\n.wpcf7-list-item {margin-left: unset!important;}\\n\\n.uk-input, .uk-textarea, .uk-select {border: 1px solid #000550;border-radius:10px; background-color: var(--verdino);}\\n\\n.uk-margin {margin-top:0!important;}\\n\\n.wpcf7-not-valid-tip {color:#effe3690!important;}\\n\\n.wpcf7-submit {color:#005550!important;background-color:var(--verdino);}\\n\\na {color:var(--verdino)!important;}\\n\\na:hover {color:white!important;}\"}},{\"type\":\"image\",\"props\":{\"css\":\"\\n.el-image {position:absolute;height:100%;width:100%;top:0;right:0;transform:translatex(50%);z-index:0;opacity:.7;padding: 80px 0;}\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/10\\\/icon_flora_toscana_bianco.svg\",\"image_alt\":\"Flora Toscana\",\"image_svg_color\":\"emphasis\",\"link_aria_label\":\"Flora Toscana\",\"margin\":\"default\"}}]}]}],\"name\":\"Contattaci\"}],\"version\":\"4.5.33\"} --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chamelaucium In collaboration with our Members, we cultivate and develop a collection of Chamelaucium, also known as waxflower, built over time to offer reliable and recognisable varieties. The range includes several selections, chosen for their aesthetic performance, longevity, and versatility, designed to meet the needs of the cut flower market and professional horticulture Origine e [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"categoria-layout":[],"class_list":["post-14319","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/pages\/14319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/comments?post=14319"}],"version-history":[{"count":2,"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/pages\/14319\/revisions"}],"predecessor-version":[{"id":15067,"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/pages\/14319\/revisions\/15067"}],"wp:attachment":[{"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/media?parent=14319"}],"wp:term":[{"taxonomy":"categoria-layout","embeddable":true,"href":"https:\/\/www.floratoscana.it\/en\/wp-json\/wp\/v2\/categoria-layout?post=14319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}